AI Is Only as Smart
as Your Data.

Built on the Central Profile: clean, unified guest data from every system and property. That’s what turns AI into real value.

Take the AI readiness check
✓Free
✓Approx. 5 minutes
✓Anonymous, no sign-up
AI Readiness Check6 areas · 18 questions
DataSystemsGovernanceProcessesTeamStrategy
?/100

Where does your hotel stand?

From “We use AI” to “How good is the output?”

AI is only as good as the guest data behind it. Without a reliable foundation, it stays superficial.

91%
of hotels use AI
13%
see measurable ROI
↳ A 78-point gaph2c Global Study 2026

Is your hotel AI ready?

Find out in five minutes where you stand – and what to tackle next.

Your readiness score from 0 to 100
A radar across six areas
Concrete next steps for your hotel
Start the check
18 questions · approx. 5 minutes · anonymous
Systems & integrationQuestion 5 of 18

How long does it take to connect a new tool to your systems?

That is practically impossible
Several months
A few weeks
A few days, via standard interfaces
BackNext

One profile. The foundation for every AI application.

Data Laundry · ~350 automated stepsCentralProfileMCP & ZapierPMSPOSBooking engineWi-FiSpa & F&BNewsletterAI AgentAI Profile SnapshotProfile EngineContent BotAI Response GeneratorCentralProfileMCP & ZapierPMSPOSBooking engineWi-FiSpa & F&BNewsletterAI AgentAI Profile SnapshotProfile EngineContent BotAI Response Generator
Step 1
Collect & connect
200+ integrations: PMS, POS, booking engine, Wi-Fi
Step 2
Unify & clean
Data Laundry merges records in ~350 steps
Step 3
Enrich with AI
Interests, VIP signals and briefings
Step 4
Activate
Teams, campaigns and AI tools use one profile
Step 5
Measure
Time saved, guest experience and revenue impact

Where dailypoint uses AI.

AI AgentNew
Say what you need. The agent does the work.
Brief it in your own words – it builds target groups, promotions and email campaigns right in the platform. Available now for marketing.
You ask
“Promote our November spa weekend to returning wellness guests.”
Target group
Returning guests · interest: wellness → created
Campaign
Promotion and email drafted → ready to send
AI Profile Snapshot
Recognize known & unknown guests.
Role-based insights for Front Desk, F&B and Guest Services – VIPs flagged up to seven days ahead.
AHLA TechOvation 2025 Semifinalist
HITEC 2025 Innovation Report
Front Desk
Returning guest · Gold tier · prefers a quiet, high floor
F&B
Vegan · prefers sparkling water
Services
Anniversary during this stay
Profile Engine
Understand what each guest is interested in.
Machine learning turns data signals into guest interests.
Interests
Wellness · fine dining · cycling
Travel style
Weekend breaks, books 3–4 weeks ahead
Signals
Spa bookings · newsletter clicks · restaurant visits
Message Center
Reply faster, with the full guest context.
Personalized replies with AI and the full guest context.
Guest asks
“Could we get a late check-out tomorrow?”
Context
Returning guest · 6 stays · prefers quiet rooms
AI draft
“Of course – as a returning guest, we’re happy to offer a late check-out until 2 pm.”
AI Response Generator
Answer guest feedback in a fraction of the time.
AI-drafted replies to guest reviews – 50% less time in a published use case.
Review
★★★★☆ “Great breakfast, but the room was a bit noisy.”
AI draft
“Thank you for staying with us! We’re glad you enjoyed breakfast – and we’ve noted a quieter room for your next stay.”
Status
Ready for review · one click to publish
Content Bot
1:1 content for every recipient.
Personal content for every recipient in Marketing Hub campaigns.
Guest A
Wellness → spa weekend offer
Guest B
Family → summer kids’ club
Guest C
Business → late check-out & meeting rooms
←
→

Your guest intelligence, wherever your team works.

MCP and Zapier bring the Central Profile into AI assistants and automated workflows – with permissions and oversight.

MCP · AI assistants
ChatGPTClaudeGemini
Zapier · 9,000+ apps
OutlookGoogle SheetsCvent+ 9,000 more

Connect AI assistants via an open protocol

Give AI assistants secure access to selected guest data.

Automate workflows across 9,000+ apps

Connect dailypoint with the tools your teams already use.

AI your teams and guests can trust.

Privacy by design
GDPR- and CCPA-ready by design.
Role-based visibility
Staff see only what they need.
Permissions & oversight
MCP access with clear permissions.
Quality at the source
Data is cleaned before AI uses it.

How AI-ready is your hotel?

5 minutes, free and anonymous. Get your score, radar and next steps.

Start the check

Our white papers on AI in hospitality.

White Paper · Dr Michael Toedt
AI Adoption and Measurable ROI in Hospitality
By Dr. Michael Toedt · PDF · English

Based on the h2c Global Study 2026: what it takes to turn AI adoption into measurable value.

Download PDF
White Paper · Dr Michael Toedt & Olga Heuser
Agentic AI in Hospitality
dailypoint & DialogShift · PDF · English

Two perspectives on the potential and limits of agentic AI in hotels.

Download PDF

Put AI on a foundation you can trust.

See how the Central Profile powers your AI initiatives.

Rated on
HotelTechAwards 2026: Best Email Marketing & CRM Software
Preferred vendor for
The Leading Hotels of the World
Recognised as
Business Innovator seal, Deutsches Innovationsinstitut

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